Talks

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Attract Your Top Clients Without the Spam on LinkedIn

July 25, 2024

Nicole Osborne

Attract Your Top Clients Without the Spam on LinkedIn

Have you given up on LinkedIn because it’s spammy? But what about those moments when your prospects check you out? Does your profile deliver high-quality leads for your agency? Join Nicole for this action and insights-packed LinkedIn session. Discover:

  • How to NOT to be “Spammy Salesy Steve”
  • How to supercharge your profile
  • Adopt the ‘Orange Van’ Strategy to differentiate your agency
  • ​Two posts for Driving FOMO and leads on LinkedIn
What's new for Developers in WordPress 6.6

July 25, 2024

JuanMa Garrido

What’s new for Developers in WordPress 6.6

WordPress 6.6 will be released on July 16, 2024, bringing many exciting new features for developers, especially for theme developers. Join me to explore how these updates enhance your plugins and themes and streamline your development processes.

Stop being a part time CEO

July 25, 2024

Thiago Carvalho

Stop being a part-time CEO

Entrepreneurs and business owners always get stuck doing low-value tasks instead of focusing on growth at some point. This talk will provide actionable steps to assess daily activities and outsource/automate tasks below CEO level, such as design, billing, and data entry. Categorising tasks by value and delegating allows for eliminating the grind of busy work that causes frustration. This frees up time for strategy, innovation, and marketing. The result is shifting from part-time helper to full-time CEO and reaching your potential through delegation, automation, and outsourcing. The focus becomes executing big-picture vision instead of fighting daily fires.

Paul Lacey - Help! I don't know where to even start for my landing page design!

May 30, 2024

Paul Lacey

Help! I don’t know where to even start for my landing page design!

Do you suffer from blank canvas syndrome when starting a new website design or landing page? I certainly do – or at least I did until I discovered some basic fundamentals around mixing design, copywriting, UX and persuasive sales strategies.

In less than 30 minutes I’ll walk you through a landing page structure inspired by frameworks such as Storybrand, PAS (problem, agitation, solution) and other proven systems that work as a fantastic and simple starting point for almost any conversion-focused web page.

Blank canvas syndrome – begone!

Paul Halfpenny - How personalisation can drive conversion and increase revenue

May 30, 2024

Paul Halfpenny

How personalisation can drive conversion and increase revenue

Personalization is the process of knowing the needs, preferences, and interests of your current and prospective customers so that you can serve them exactly what they’re looking for when they’re looking for it. By understanding their needs, through their behaviour, we can drive increased conversion and revenue.

This talk will cover the basics of what personalization is, how you can understand your visitors better, what segmentation is, common tactics for increasing conversion, being ethical with the data you collect, and how you can gain a competitive advantage.

Built with Humanity: Amnesty's WordPress Journey by Austin

April 25, 2024

Austin

Built with Humanity: Amnesty’s WordPress Journey

Find out about Amnesty’s (Web Ops at the international secretariat to be specific) journey into WordPress from when we launched our first WordPress site in 2018 to now shipping changes to the 46 + sites that use our open-source theme. Most importantly you can find out how you can get involved and help build humanity!

Byte-sized Impact: A Greener Future for Your WordPress Website by Louise Towler

April 25, 2024

Louise Towler

Byte-sized Impact: A greener future for your WordPress website

Sustainability isn’t a buzzword—it’s a necessity.

Louise will discuss how small changes in how you manage and optimise your WordPress website can reduce its carbon footprint. This will include practical strategies and tools to streamline your site’s performance, minimise energy consumption, and promote eco-friendly practices without sacrificing functionality or user experience.

Discover how minor tweaks can lead to a greener WordPress website, contributing to a more sustainable future for our planet.

July 9, 2020

Tim Nash

Testing the fortifications – Hack Yourself

So you’ve been to the security, that other security talk and that really scary one. You followed the advice, and you are feeling confident. Perhaps you have never been to a security talk let alone scary one but feel its time to at least find out how you stand. In this talk, Tim is going to go through how to run a basic penetration test of a WordPress website. From start to finish, looking at scope, research, execution, and remediation. He will be demonstrating tools to use and processes to follow, so you can see how secure your site is or isn’t.

Jenny Wong presenting her talk Remote Working - Ask me anything

June 25, 2020

Jenny Wong

Remote Working – Ask me anything

COVID has made many of us remote workers.

Some of us have already been remote working, and for others, it is a new experience.

Jenny has been remote working for 6 years and will be coming online to share her set up, habits, and answer any questions people have about making remote working more comfortable for yourselves.

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